Shop the pieces that sell out weekly 💅🏽👇🏽

💖 Tru Bouji Fashion — Our Story

At Tru Bouji Fashion, we don’t just sell clothes — we serve main character energy. 💁🏽‍♀️💥
As a mom of 4 who still steps out like that girl, I know fashion ain’t about where you’re going — it’s about how you show up. Confidence is the accessory, and we wear it loud.
Inspired by the fearless, the fly, and the unapologetically bold 💅🏽, this boutique is built for the girls who walk in and instantly shift the vibe.
From statement pieces to set-it-off sets, every drop is curated to keep you snatched, seen, and slayed out. We make fashion fun, empowering, and real — no gatekeeping, just good drip.
Dress like the icon you are, because one thing about it?
➤ Confidence never goes outta style. Period. 💖

xoxo,
Reese — CEO & Boujie Baddie-in-Chief 👑

THIS AIN'T JUST FASHION-- IT'S A BOUJIE LIFESTYLE xoxo

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Loved By Over 5,000 Baddies — Read Our Real Reviews 💕

What the Boujie Girls Are Saying 💅🏽

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“I wore my set from Tru Bouji and BABY… heads were turning all day. The quality is fire and I felt like that girl.”
— Tasha D.



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“Shipping was quick, the packaging was so cute, and the outfit? Straight pressure 🔥. I’m ordering again for my birthday trip.”
— Nae B.



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“I was nervous at first but babyyyy the way this snatched me?! I ain’t never ordering from Fashion Nova again.”
— Jay L.